Mark Willis's Best Substack Notes

Why This Post Performed Well

This post resonates with people because it's relatable and motivational. It taps into the common struggle of feeling overwhelmed by big goals. The message is clear: start small and be consistent. The post uses the power of repetition to drive the point home. It's a classic copywriting technique that works wonders in social media posts. The use of numbers also makes the advice concrete and actionable. It's not vague or abstract, which makes it more compelling. The language is simple and direct, which adds to its appeal. There's no fluff or jargon, just straightforward advice that anyone can follow. The post also taps into the current trend of promoting self-improvement and personal growth. This makes it relevant and timely, which can boost its performance. In short, this post does well because it's relatable, motivational, clear, and actionable. It's a perfect example of effective social media communication.