Nick Huber's Best X Posts
@sweatystartupDiscover Nick Huber's best performing X content.
Nick Huber has grown a big (and profitable) audience on X.
One of the reasons? The ability to create engaging content that got a lot of engagement.
Here are the 10 best posts (and why they worked):
Post #1
Why This Post Performed Well
This post taps into a few key psychological and market dynamics that make it perform well. First, it highlights the cost-effectiveness of hiring international talent, which is a hot topic for businesses looking to optimize their budgets. The specific mention of "$4.09 per hour" grabs attention because it's a stark contrast to what many expect to pay for such expertise locally. The mention of a "master's degree in finance" adds credibility and assures potential employers of the quality of work they can expect. It challenges the stereotype that lower cost equals lower quality. The line about Excel skills appeals to a common pain pointā€”finding someone who can truly leverage Excel's capabilities. It suggests that these analysts can provide unexpected value, sparking curiosity. Finally, the closing line, "Worldwide talent never ceases to blow my mind," adds a personal touch, making the post relatable and authentic. It subtly encourages readers to broaden their horizons and consider global talent pools.
Post #2
Why This Post Performed Well
The first line is a combination of provocation and validation. The phrase "blown away by the amount of incompetent people" immediately grabs attention because it promises to expose a hidden truth about success. But what makes it especially powerful is how it validates the reader's likely observations of seemingly less-qualified people succeeding above them. The key psychological insight comes in identifying "insecurity" as the barrier, not competence. This reframes the entire success narrative away from skills or intelligence (which feel fixed) to something behavioral (which feels changeable). It's particularly effective because most people can relate to feeling held back by insecurity rather than ability. The second line - "You do not need to be smart or spectacular to get rich" - functions as a powerful pattern interrupt. It deliberately contradicts common success narratives about exceptional talent or intelligence being prerequisites for wealth. By stripping away these supposed requirements, it creates hope and possibility for the average reader. The "A thread:" provides eye-relief and builds anticipation by promising to reveal the specific mechanisms behind this insight. This creates an open loop in the reader's mind, driving them to read on to discover how to overcome their own insecurities and potentially access similar success. What makes this opening particularly shareable is how it combines cynicism about success (acknowledging "incompetent" people succeed) with optimism about the reader's own potential (suggesting they too could succeed by overcoming insecurity). This dual message validates readers' frustrations while empowering them to change their circumstances.
Post #3
Why This Post Performed Well
This post resonates by tackling a sensitive issue with raw authenticity. The opening metaphor "betting is a pandemic" creates instant emotional impact. Its informal, conversational style ("Sad deal") makes it feel like genuine concern rather than preaching. The post gains credibility by acknowledging the massive advertising push ("hundreds of millions") while taking a clear moral stance. The repetition of "stop" acts as a powerful call to action. The phrase "Even if you do it a little bit" anticipates and counters common justifications, making it feel personally relevant to casual betters.
Post #4
Post #5
Why This Post Performed Well
The post uses contrasting scenarios to highlight a perceived absurdity in the student loan system versus business loans. It's effective because it: 1. Uses relatable archetypes that tap into ongoing debates about education, debt, and practical skills 2. Employs stark financial contrasts ($200k loan vs. rejection) to create emotional impact 3. Includes specific details that make it feel authentic ("Emerson," "die your hair") 4. Plays into broader conversations about the value of trade schools vs. traditional colleges 5. Uses informal, conversational language ("here's") that makes it feel like a friend sharing an observation 6. Structures the comparison as a mini-story with clear characters and conflict The success likely stems from how it validates feelings about generational economic challenges while using humor to soften the critique.
Post #6
Why This Post Performed Well
This post went viral through its deceptively simple framework that redefines wealth in relatable, experiential terms. The "only 3 levels" opener promises to simplify a complex topic. Using everyday experiences (paying bills, restaurant menus, travel) rather than dollar amounts makes it universally relatable and easy to self-assess. The unfinished last line "Beyond this, life doesn't change with" creates intrigue and encourages engagement. The post challenges conventional views of extreme wealth, making it both contrarian and comforting to those who aren't ultra-wealthy.
Post #7
Post #8
Why This Post Performed Well
This post taps into multiple viral triggers around controversial business practices. The first line creates suspense by promising insider knowledge about recession survival. The specific salary numbers ($10,000, $5/hr) provide shocking transparency that drives emotional reactions. By listing multiple cost savings (taxes, compensation, healthcare), it heightens the controversial nature. The final line about "loyal, hardworking, kind" feels like an attempt to justify the practices, which likely sparked debate in comments. The post gained traction from both business owners seeing it as practical advice and others viewing it as problematic labor practices.
Post #9
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